# Applovin Max
[AppLovin Max](https://developers.applovin.com/en/max/getting-started/) is a tool from AppLovin that helps app developers optimize ad revenue by selecting the highest-paying ads from various ad networks.

`omniload` allows ingesting data from AppLovin Max reporting API.

## URI Format
The URI format for Applovin Max is as follows:
```
applovinmax://?api_key=<your_api_key>
```

URI Parameters:
- `api_key`: It is the `report key` which is used for authenticating the request.

## Source Table Format
The source table format should be specified as:
```
<table_name>:<application_ids>
```

Example:
```
user_ad_revenue:com.example.app1,com.example.app2
```

- `application_id` should be the application package name (for Android and Fire OS) or bundle ID (for iOS).

## Setting up Applovin Integration

### Generate a Report Key
You can generate a report key from your [AppLovin dashboard](https://support.axon.ai/en/max/max-dashboard/account/account-info#keys).

### Example:
To retrieve `user ad revenue` data for an application `com.example.app` with api key `key_123`, and to store it in a DuckDB database, use the following command:

```sh
omniload ingest \
    --source-uri "applovinmax://?api_key=key_123" \
    --source-table "user_ad_revenue:com.example.app" \
    --dest-uri "duckdb:///applovin_max.db"  \
    --dest-table "dest.ad_revenue"
```
By default, `omniload` retrieves data for the last 30 days. For a custom date range, use the `--interval-start` and `--interval-end` parameters.

<img alt="applovin_max_img" src="../media/applovin_max.png"/>

## Table

Applovin Max source allows ingesting the following sources into separate tables:
| Table           | PK | Inc Key | Inc Strategy | Details                                                                                                                                        |
| --------------- | ----------- | --------------- | ------------------- | ---------------------------------------------------------------------------------------------------------------------------------------------- |
| [user_ad_revenue](https://support.axon.ai/en/max/reporting-apis/user-level-ad-revenue-api)       | `partition_date` (extracts date-only portion from the timestamp-based date column) |        partition_date      | merge              |  Provides daily metrics from the user level ad revenue API. User-level revenue data is available eight hours after UTC day end. So, for example, data for UTC 2025-01-01 is available on UTC 2025-01-02 after 08:00.